On Brand On Broadcasting hosted by Ross Brand of Livestream Universe, live video strategist Stephanie Liu talks about her experiences as a speaker at VidCon 2019 and takeaways from the conference. She shares her process for monetizing Facebook Live through affiliate marketing and discusses her plans for LinkedIn Live.
Stephanie served on the live video panel at VidCon along with June 2019 Brand On Broadcasting guest Ai Addyson-Zhang. She recently spoke at Social Media Week Lima #SMWL2019 and Social Media Marketing World #SMMW19.
About Stephanie Liu:
Stephanie Liu is an energetic online marketing strategist, live video trainer and self-proclaimed 90s beat scholar. She has been implementing the psychology of human behavior in the advertising industry for more than a decade.
She led paid search advertising for one of the largest search agencies in the United States, served as the Director of Social Strategy for San Diego’s leading ad agency and has created powerful campaigns for small businesses to giant, multi-million dollar corporations. Her work has been recognized and awarded by Online Marketing Media And Advertising (OMMA) and PR Daily.
As the host of Lights, Camera, Live® (live show on Facebook) she shines a spotlight on the best and brightest marketers in the industry. Her course Lights, Camera, Live is the only online interactive course that teaches you how to turn your ideas, skills and experience into a captivating live stream.
▶️ Stephanie’s Facebook Page: Facebook.com/HeyStephanieLiu
▶️ Stephanie’s Lights, Camera, Live® website: LightsCameraLive.com
▶️ Stephanie’s digital marketing website: HeyStephanie.com
▶️ Stephanie’s Beginner Course on OBS Studio for Facebook Live: OBS Studio 101
▶️ Stephanie’s Advanced Course on OBS Studio for Facebook Live: OBS Studio 201
About Ross Brand
Ross Brand is a professional live streaming broadcaster having served in many capacities such as Red Carpet host for the Emmy Award winning Never Settle Show, produced by Al Roker Entertainment, brand ambassador for Wirecast, and on-camera host for multiple Facebook Live Video developers and broadcast solutions, including BeLiveTV and LiveU Solo. He was selected one of 5 Live Video Experts to Follow by Switcher Studio. With 12 years of on-air experience in radio, Ross also creates podcasts and Alexa Flash Briefings.
- Livestream Deals
- Resources for Livestreaming & Podcasting
- Livestream Universe Update Flash Briefing on Alexa
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Ross’ Livestream & Podcast Gear
- Live Video Production & Recording Software: Wirecast
- Screen Recording & Audio/Video Editing Software: Screenflow
- Primary Studio Microphone: Shure SM7B Microphone
- Primary Handheld/Reporter Microphone: Electro-voice RE50
- Guest/Backup Microphone: Samson Q2u
- Primary Audio Interface/Mixer/Field Recorder: Sound Devices MixPre-3
- Studio Audio Interface: Audient iD14
- iOS and Mac Audio Interface: Shure MVi
- Mobile Audio Interface: iRig Pre
- External Webcam: Logitech c922 Camera
- Handheld/Desktop 11″ Tripod for Webcam or Phone: Arkon Mounts (Discount code: ROSSBRAND)
- Computer: Macbook Pro
- Livestreaming Platform: BeLiveTV
- Podcast Host: Spreaker
- Hardware Encoder for Remote Cellular Transmission Livestreaming: LiveU Solo
- Hardware Encoder for Ethernet Livestreaming: BoxCast
Mounts & Lighting
- Save on Arkon Mounts using discount code: rossbrand
- Rechargeable Selfie LED Clip-On Ring Light (Discount Code: rossbrand)
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